Launch a Flare!
The skill that many presenters don't know about to keep audiences engaged is called using a flare. A flare can be many things (I will give some examples below), but basically they are clever strategies to pull the audience's attention back to your message. Every one of the key points in your presentation should be accompanied by a flare to make sure that the audience is engaged for that key point.
Types of Flares
As mentioned before, flares could be anything at all, so long as they bring the audience focus back into your presentation. Here are some examples of flares, but it is not a complete list:
- Current events
- Flip charts
- Case studies
One Word of Caution
Flares are a loaded gun. Your flares must be relevant, tested, and work to tie into your important message, or they will just confuse, or worse, distract your audience from the key message you are trying to convey.
In your next presentation, take a small risk and add something from the list above to your key message. Just make sure that you practicebeforehand. You will be surprised how much better an audience response you will receive!